Using Concept Mapping to Identify Action Steps for Physical Activity Promotion in Cancer Treatment

Sean Fitzpatrick, John F. Kennedy University, USA

Theme: Research design (methodology, analyses)

Program ID: LEC-07C

Presentation: October 3, 2013 11:30 am - 12:30 pm

Room: Oak Alley


The Concept Mapping (CM) developed by Kane and Trochim (2007) is a mixed-methodological process for gathering input from large numbers of stakeholders to better understand a selected issue. This process has been used within health research for numerous purposes, including the development of policy (Trochim, Stillman, Clark & Schmitt, 2003), planning (Anderson et al, 2006), and to bridge the often wide gap between research and practice (Graham et al, 2008). This structured approach begins with qualitative procedures, namely brainstorming and grouping activities. Quantitative statistical techniques are then used to produce visual maps and other figures which help to provide a deeper level of comprehension based on a collective understanding of a given subject. The purpose of this lecture is to present CM and its utility for bringing together the expertise of groups. The CM process will be discussed using a recent case example to further understanding. There is a growing research base that showcases the effectiveness of exercise to combat a host of cancer and cancer treatment side-effects for cancer survivors both during and after treatment (Craft et al, 2012; Speck et al, 2010). Though treatment regimens and other factors often need to be considered, cancer survivors are encouraged to follow national activity guidelines; for those who cannot reach this level, any accumulation of activity is recommended (Schmitz et al, 2011). Discouraging is the fact that many oncologists do not widely promote exercise to their patients (Jones & Courneya, 2002; Jones, Courneya, Peddle & Mackey, 2005). Both researchers and oncologists participated remotely in the participatory stages of CM to provide the data that was then used to build maps and other figures which bring to light a potential framework for how to make exercise a part of standard cancer care.

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